Sales reps are busy sharing content and connecting with prospects and customers, and they are always looking for ways to be more efficient. As an marketing admin, it's likely just as important to you that messaging stays on brand. With the new Email Templates feature coming to Showpad, you will soon be able to ensure consistent messaging and sales reps will be able to fire off content more effectively.
Upon release, you will notice a new tab in your content Library called Email Templates, which is where you will create and edit messaging templates. As an admin, you will have the ability to create templates for each Division, and assign them to your desired channels.
Users assigned to any of the selected channels will have access to the template. For example, if you select Dark Channel and add an asset from that channel to the template, a user assigned Dark Channel will see that template as an option when creating an email share. If the user doesn't have permission to share all the content in the email, they will receive an error message to replace the assets.
Users will be able to access the templates when sharing an asset via email, or in the Share tab when composing an email share. When they select a template, the body will always be inserted at the top of the draft.
If you're getting giddy to start creating messaging for your users to share, start by considering would be most helpful for your sales users to have access to. You can use these templates as a sort of snippet to create blurbs about each of your products so that sales reps can easy put the information in their shares. You could also create templates that are fully thought out emails that don't need much else from the sales reps, however they will have the ability to edit the templates once they are in the email, so they can be customized or tweaked as required.
As you continue to enable your sales reps and expand your library of tools, we will keep working to make it easier for sales reps to close deals.