Previously on Showpad's Onboarding Guide...
In the previous episode, you learned all about sending announcements and updates to your Showpad users and how you can use integrations to get the most out of the existing tools you might use already.
What will you learn this time
Let's clarify the numbers you see and make sense of the Showpad's statistics. See how reports can show you what marketing content works and what doesn't.
Following this guide to reports takes about 45 minutes.
Three ways to see what marketing content works
The reports section of Showpad's Online Platform allows you, as the all-powerful administrator, to optimize your budget. That's right. Based on what content is used the most and your understanding of how sales conversations work, you can customize your content to guide sales reps in their ongoing adventures. There are three gems that guide you to a bigger treasure.
- We have analytics that displays all information about your content. This includes both the marketing content you uploaded as an administrator and the content your users uploaded themselves to their personal channel.
Read the full article about content analytics.
- User analytics show you all about the user engagement in Showpad.
Read the full article about user analytics.
- Activity logging for all the users of the organization. This is basically what your users see on their share tab. See with whom they shared the content.
Read the full article about the activity logging.
We understand that some organizations have legal regulations and take privacy very seriously. Yes, it is possible to anonymize the names of your sales users to protect their privacy. All Showpad analytics information will still be visible, but no longer linked to specific individuals. Instead of seeing the name of sales rep Bill Dollar, you"ll see the name Anonymous User in the reports. Make sure the users that need to be anonymous are added to a user group when activating this feature.
Read the full article about anonymizing analytics to protect user privacy.
This was the last episode...
These episodes were created to guide you through your first Showpad administrator adventures. There are no other secret manuscripts and spells available in these series, but you can always find more answers by searching this Help Center. It's available 24/7 and guides you further through the Showpad world.
To start over or to go back to a previous episode, return to the onboarding index.